Customer-centricity. Pt. 1 – Listening to your customer

We use unique statistical tools to help clearly understand how KPIs drive customer satisfaction so they can increase their customer loyalty and retention.

Many MR consultants lack operational competence, business issue and research methodological expertise. Be assured you can cover all 3 bases with Ironwood.

Sometimes a car wash is more than just a car wash. And sometimes, customer satisfaction isn’t quite as cut and dry either.

How likely is it that you would recommend [us] to a friend or colleague? It’s the question heard round the world - so to speak - thanks to the Net Promoter®...

Biplots are among the most commonly used tools for describing and displaying differences of various products or group segments on multiple attributes or...